A Dealermade Photo Studio is "All About the Picture"—because great, REAL photos sell more vehicles. But it's also "All About the Profit."
Our automated photography and merchandising solutions help dealerships accelerate inventory readiness, increase inventory turn, reduce costs, and drive higher profits. Explore our ROI calculators to discover how much Dealermade can earn for your dealership.
In a crowded third-party marketplace, REAL, Perfected photos outperform parking-lot shots and altered AI images. REAL Perfected pictures win the click and increase the number of shoppers who choose your vehicle.
Authentic, perfected pictures achieve 2x to 3x more clicks from 3rd Party marketing, and our clients experience a 168% increase in 3rd party VDP conversions to CTA. Research proves a 10%+ improvement in sales presenting REAL, Perfected pictures.
3rd Party Performance ROI Calculator
Average franchise dealership data inserted as default data - change yellow cells to customize. To send results to your email, there is a SEND RESULTS button at the bottom of the calculator.
| Calculate your FACTS | Ref | FACTS | Calculation |
|---|---|---|---|
| Digital Advertising FACTS (AutoTrader, Cars.com, Carguru, etc.) | |||
| Digital Advertising Spend per VIN | A |
$
|
Enter your no. |
| Digital Advertising Mo. Budget | B | $81,200 | A * C |
| Sales FACTS | |||
| Avg. Mo. Units Sold | C |
|
Enter your no. |
| Calculate Profit Facts | |||
| $ Net Profits per Unit | D |
$
|
Enter your no. |
| % Net profit per Unit | E |
%
|
Enter your no. |
| Avg. Sale Price per Unit | F | $50,000 | D / E |
| 3rd Party Performance - without DM | |||
| SRP to VDP Clicks | G |
%
|
Insert current results |
| VDP to CTA Clicks | H |
%
|
Insert current results |
| 3rd Party Performance - with Dealermade | |||
| SRP to VDP Clicks 2.5X increase | G | 3.0% | G * 2.5X increase |
| VDP to CTA Clicks 68% increase | H | 8.4% | H * 68% increase |
| More leads equal additional sales - achieved by Quality, authentic pictures | |||
| Additional units sold | K | 24.36 | C * 12% increase per COX Automotive studies, and Dealermade |
| Monthly Gained NET Profits | L | $30,450 | K * D |
Email My ROI Results
The tools that perform and deliver the profit.
Day ONE Merchandising Performance
3rd Party Marketing Performance
Drive-thru Photo Studio
Drive-in type in the last 3 digits of the VIN, the system closes doors and takes all pictures in 15 seconds, and drive out.
This system utilizes 16 Nikon Mirrorless cameras with a fully protected, strategically lighted environment that creates 25 pictures of interior and exterior, 360 spins, and interior panorama presentations.
Carousel Photo Studio
Drive-in type in the last 3 digits of the VIN, the system closes doors and takes all pictures in 1 minute, and drive out.
This system utilizes 5 Nikon Mirrorless cameras with a fully protected, strategically lighted environment that creates 150 pictures of interior and exterior, 360 spins, and interior panorama presentations.
Photo Booth w/Photo Car
Type in the last 3 digits of the VIN in our Media Maker app and select Launch, and the Photo Car will travel around the vehicle and capture all pictures in 2 minutes, then drive out
This system utilizes 1 GoPro 4k camera with a fully protected, strategically lighted environment that creates 50 pictures of interior and exterior, 360 spins, and interior panorama presentations.
Photo Car
Same as Photo Booth without the booth… automated parking lot pictures in 2 minutes.
Same as the Photo Booth without the protected envirorment. .
Media Maker
Same as Photo Car without the Photo Car. Manual parking lot pictures in 4 minutes, automated post-production.
Same as Photo Car without the Photo Car… manual parking lot pictures.
All solutions include automated post-production, our systems take the picture and your done, everything is automatic.
All solutions include 360 spins and interior panorama presentations that gain selling time and performance gains
VDP Engagement Performance
The 3rd Party performance cannot be achieved due to lack of authentic, perfected pictures.
Parking Lot Pictures